Tip 5: GREAT IDEAS MAY FAIL

ALBERT EINSTEIN WAS TURNED AWAY FROM BERN UNIVERSITY IN 1907. BEING TOO MODEST OR TOO ABSTRACT MAY BLIND OTHERS TO GENIUS. HOW TO WORK AROUND THAT?

INSTEAD RATHER USE THIS TACTIC

A CLIFFHANGER FIRST

BEFORE ELABORATING, FIRST TELL PEOPLE THAT THE MATTER IS COMPLICATED OR NEW AND THAT YOU WILL BREAK IT DOWN. THEN THEY KNOW YOU ARE AN EXPERT AND WILL BE ABLE (PRIMED) TO LISTEN LONGER.


LESSONS FROM STEELY DAN ON PERSUASION

THE WORLD IS ROUND AKA ‘ONLY A FOOL…’

https://youtu.be/06a19-S77F4