Tip 2: YOUR IRRESISTABLE ARGUMENT

HOW TO GET MEN LUSTING AFTER TOFU BURGERS

We tend to use the arguments we find persuasive ourselves. Unless we have absolute power, that obviously
does not work. Just try and ask a teenager to vacuum. It’s not about your reasons, but those of the other that make them disagree.

A great lesson from Michiel Boswinkel, argumentation expert:

A persuading idea overcomes all objections

DON’T SAY WHAT YOU THINK.

No point in telling a smoker to stop smoking because of health-hazards. Duh! Rather find out why they smoke
despite the downside, i.e. ‘it feels good’ and then find an alternative way to make them feel good.

FIND OUT WHAT IS KEEPING THE OTHER FROM AGREEING WITH YOU. HAVE AN ANSWER TO THAT.

LESSONS FROM STEELY DAN ON PERSUASION, LISTEN HOW GINA IS GOING ABOUT IT ALL WRONG: